Why is Travel motivation?
Travelers are motivated to satisfy a need, and they have a perception of what will satisfy their needs. At the same time, travelers have a perception of the attractions of the destination and whether the attractions satisfy their needs. If both sides are agreed, travelers are motivated to visit that destination.
The Definition of “Motivation” A motivation is a wish that prompts people to take action, work hard to achieve a goal, and satisfy a certain kind of need. For example, when a person is hungry and there is a need to appease his or her hunger, a motivation to search for food is formed.
Therefore, people’s activities of all kinds are driven by their motivations, and they govern people’s actions.
Travel Motivations
· Why do we go travelling?
· Why do we choose to travel to a certain place?
· Why do we participate in a certain travel activity?
These are essentially questions about tourists’ travel motivations. Travel motivations directly
spur people’s travel activities.
A travel motivation is the psychological need of a person to participate in travel activities, and
this kind of need will directly promote travel motivation; if you have motivation, a travel
action will result.
However, in real life, the process from the formation of a travel motivation to the occurrence
of an actual journey, action is a complex one.
During this process, when people have a need to travel, they must also have corresponding
individual factors and external environmental conditions, such as physical fitness, financial status,
weather and transport, etc Factors that Influence Individual Travel Motivations
10 Motivation for Travel
These are the motivation for travel which discussed below:
2. Spare Time
4. Group, Family and Social Atmosphere
6. Exploration and Risk-Taking
7. Spirit and the Appreciation of Beauty
9. Business Affairs and Official Matters
Economic Capacity
Economic capacity is the basis on which all needs are formed. Because travel is a kind of consumer behavior, the ability to pay the various types of charges involved is of course necessary. When a person’s economic income can only support his or her basic living needs, he or she will not form a motivation to go traveling.
As an economy develops, in countries and regions where citizens’ income increases, the tourism industry becomes more developed, and the number of people who go traveling climbs, or drops when the opposite applies.
Spare Time
Spare time refers to the time that people can freely allocate to taking part in pastimes and entertainment or anything else they enjoy participating in after their daily work, study, living, and other compulsory time commitments.
Therefore, spare time is an important condition for the realization of travel activities. In developed countries, labor protection laws are relatively strong and workers have statutory holidays, both of which ensure that people can form travel motivations.
Psychological Factors
Travel motivations are a form of individual psychological activity and are inevitably influenced by various aspects such as individual interests, hobbies, profession, attitude to life, understanding of the surrounding environment, level of education, and family.
Social Factors that Influence Travel Motivations. It is only when the economy of a country or region is developed that it will have enough resources to improve and construct travel facilities, develop tourist attractions and promote transport development.
Road transport facilities, accommodation, catering, and service standards at a destination are important factors in the tourists’ choice of destination, and also affect their formation of travel motivations to a large degree, especially for tourists with relatively high hospitality expectations.
Group, Family and Social Atmosphere
Group or social pressure can also influence people’s travel motivations. For example, travel activities organized by enterprises, or travel awards, etc. encourage people to form their own travel motivations involuntarily, and travel activities subsequently take place.
Social surroundings can also influence people’s travel motivations. Colleagues, friends, and relatives travel behavior and travel experiences can always influence others, or lead to the formation of comparative psychology, making people form identical travel motivations, and leading to the formation of a kind of imitative travel behavior.
